Data Protection Policy


Bamba Learning App and ATB Assessment Centre are committed to protecting the privacy and personal data of children using our services. This policy outlines our data protection practices to ensure compliance with the General Data Protection Regulation (GDPR), US Children’s Online Privacy Protection Rule (COPPA), and other relevant regulations such as the EU Digital Services Act.

Privacy by Default
Our products are designed with privacy by default, ensuring that only necessary data is collected and processed. We implement strong data protection measures to safeguard all personal and non-personal data.

Privacy Policy
Personal Data Collection and Handling

1. What Personal Data is Collected:
• Personal identification information (e.g., name, date of birth)
• Contact information (e.g., teacher’s e-mail address)
• Educational records and developmental data
• Usage data (e.g., interactions with the app, assessment results)

2. Third-Party Data Handling: We may collaborate with trusted third-party service providers who assist us in delivering our services. These third parties are obligated to comply with our data protection standards and only process personal data on our behalf.

3. Purpose of Data Collection:
• To track children’s development from term to term
• To identify gaps in learning
• To generate reports for parents and teachers on children’s progress
• To assess all learning outcomes comprehensively

4. Use of Personal Data: Personal data is used to personalize the learning experience, provide accurate assessment results, and ensure effective communication with parents and teachers. This data is essential for the continuous improvement of our educational services.

5. Data Retention: Personal data is retained for as long as necessary to fulfil the purposes outlined in this policy. Specifically:

• Developmental and educational data: retained for the duration of the child’s use of the app and for a period of up to two years after discontinuation.
• Contact information: retained until the parent or guardian opts out or requests deletion.

Non-Personal Data  Collection and Handling

1. What Non-Personal Data is Collected:
• Aggregated data on app usage
• Anonymised assessment results
• Technical data (e.g., device information, browser type)

2. Purpose and Use of Non-Personal Data: Non-personal data is used to improve our services, conduct research and analysis, and enhance user experience. This data helps us understand usage patterns and identify areas for improvement without compromising individual privacy.

Compliance with Regulations

GDPR Compliance
Our data protection practices adhere to the principles of the GDPR, ensuring lawful, fair, and transparent processing of personal data. We uphold data subjects’ rights, including access, rectification, and erasure of personal data.

COPPA Compliance
We comply with the US Children’s Online Privacy Protection Rule (COPPA) by obtaining verifiable parental consent before collecting personal information from children under the age of 13. We provide parents with the ability to review and delete their child’s information.

Other Regulations
Our privacy practices also align with the EU Digital Services Act and other relevant regulations to ensure comprehensive protection of user data across different jurisdictions.

Contact Information
For any questions or concerns regarding our data protection practices, please contact our Data Protection Officer (DPO):

Address: 57, 5th Ave Hyde Park, Johannesburg, South Africa

Updates to This Policy
We may update this Data Protection Policy from time to time to reflect changes in our practices or legal requirements. We will notify users of significant changes through our app and website.

This policy is effective as of [January 2023] and was last updated on [16 June 2024].

By implementing and adhering to this Data Protection Policy, Bamba Learning App and ATB Assessment Centre demonstrate our commitment to safeguarding the privacy and personal data of all users, particularly children.